satisfied clients
Join GTM leaders working signals nobody else has

First to every in-market account

Unique-to-you signal intelligence, engineered from scratch.

Sound familiar?

You bought an intent tool. Your reps stopped opening the alerts.

The four complaints every intent platform gets.

Alerts with nothing in them

An account name and a score. No context, no next step. Reps filter them out.

Thousands of leads, zero buyers

Whole "in-market" lists followed up. Nobody was actually buying.

The same target accounts as your competitors

You and your rivals buy the same feed. Same list, same day. That's a queue.

Scores you can't interrogate

The tool says an account is hot.
It won't say why.

What are unique-to-you signals?

We engineer data points that don't exist yet

Where a buying signal already exists, we read it. Where it doesn't, we build it from sources locked behind registers, archives, and code.

Sources only HotSauce reads
Sources every tool reads
Job boards
Certification announcements
Tender and contract notices
Regulatory filings
Careers pages
Published reports and PDFs
Expansion announcements
Job ad language
Salary bands
Partner and supplier pages
Customer case studies
Pricing page changes
Company website changes
Investor relations pages
Hiring team names
Company filings
Search trends
Search trends
News and PR
Tech stack
Review sites
Social media
Building signals
Sources only HotSauce reads
Sources every tool reads
Company filings
Job boards
Search trends
News and PR
Tech stack
Review sites
Tech stack
Certification registries
Tender and contract databases
Regulatory registers
Website source code
Document metadata
Planning portals
Job ad language
Email infrastructure
Supplier disclosure lists
Closed APIs
Schema markup
Website archives
Structured data files
Network records
Building signals
Generic vs engineered

Pick what you sell. See what we'd build

Real examples of a generic alert next to the cluster we'd engineer from the same market.

Wondering what we'd build for you?

See HotSauce in action
The build

AI runs your signals. You run AI.

Your signals run daily. Change what the AI watches, whenever you want.

Every account in your market checked against your rules, daily. Our engineers tune what the AI looks for, so the alerts stay worth opening.

  • Monitors your whole market continuously
  • Alerts your team the moment a signal fires
  • Shows the sources behind every alert
Runs every day, without you

Your library isn't locked. Change thresholds, mute what isn't landing, add what matters. Or hand it to our engineers and we'll build it for you.

  • Set your own thresholds
  • Turn signals on and off
  • Choose who gets alerted and when
Tell the AI what to watch

Everyone's working from the same list.

Your competitors buy the same data. We build signals only you can use.

our customers

Signals people are building.

Unique-to-you signals shared by the teams who put them to work.

Preparing to go public

An IPO brings new reporting, controls and scrutiny

M&A Activity
Leadership Hires
Job Search
client photo
Scaling after a raise

New money with a plan attached.

Funding Rounds
Hiring Intent
Job Description Search
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New leadership with a mandate

A senior hire who is expected to change something.

Leadership Hires
Hiring Intent
timing
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New owners

The account was bought, merged or taken private.

Pipeline
Rev ops
Replies
client photo
Preparing to go public

An IPO brings new reporting, controls and scrutiny

M&A Activity
Leadership Hires
Job Search
client photo
Scaling after a raise

New money with a plan attached.
‍

Funding Rounds
Hiring Intent
Job Description Search
client photo
New leadership with a mandate

A senior hire who is expected to change something.

Leadership Hires
Hiring Intent
timing
client image
New owners

The account was bought, merged or taken private.

Pipeline
Rev ops
Replies
client photo
Grant or public funding won

Public money for a specific project
‍

Custom Monitor
Hiring Intent
client photo
Record results and growth momentum

Strong results loosen budgets

Custom Monitor
Hiring Intent
client photo
Contract expiry and renewal window

End dates and break clauses.

Custom Monitor
Hiring Intent
client photo
Building out the sales team

A growing revenue engine buys the tools around it.

Leadership Hires
Hiring Intent
Job Description Search
client photo
Grant or public funding won

Public money for a specific project
‍

Custom Monitor
Hiring Intent
client photo
Record results and growth momentum

Strong results loosen budgets

Custom Monitor
Hiring Intent
client photo
Contract expiry and renewal window

End dates and break clauses.

Custom Monitor
Hiring Intent
client photo
Building out the sales team

A growing revenue engine buys the tools around it.

Leadership Hires
Hiring Intent
Job Description Search
learn

Our resources to get you up to speed

Get to know what HotSauce to be ahead of your competitors

Account Prioritization Is a Ranking Problem, Not a Scoring Problem

The One Signal Your Competitor Can't Buy

What Is HotSauce?

What are unique-to-you signals?

Built around your business

Every signal is configured to what 'in-market' means for your specific ICP, every competitor can buy.

Detected or engineered

Where a clear buying indicator exists, we detect it. Where it doesn't, we build it by combining data points to infer real intent.

Yours alone

Proprietary signals your competitors can't access or replicate. Often the exact data point your best salesperson wishes they had.

Where HotSauce sits

Not another seat at the same menu

Unique-to-you signals
Shows how they are made
Tech operator not needed
Context with every alert
Hidden from competitors
Generic intent feeds
(Bombora, DemandBase)
Build-it-yourself tools
(Clay)
Signal platforms
(Common Room)
Yes, engineered from scratch
Every source, every rule, and why it fired
No hire needed. We build it, you stay in control
The signal plus the reason to engage
Engineered for one business. Nobody else receives it.

How HotSauce works in 3 simple steps.

You define what matters. HotSauce monitors your entire market for it, continuously.

1. Find the accounts that fit

HotSauce scores your entire addressable market against your best customers, so you start with the accounts most likely to buy.

2. Watch them for 
buying moments

Describe what a buying moment looks like for your business, in plain English. HotSauce monitors those accounts and surfaces the ones showing real intent.

3. You get there first

You see the account while the buying moment is still live, before it shows up in anyone else's data. That's your window to reach out first.

Frequently asked questions

We already use an intent tool. Why would this be different?

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Your tool sells the same signals to every subscriber, including your competitors. HotSauce builds yours from scratch, from sources like tender databases and regulatory registers, so you can keep your contact database and drop the intent add-on.

Do we need technical skills or a GTM engineer to run this?

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No. Our team designs and builds your signal library and keeps it tuned with you. You can write your own signals and adjust priorities yourself, but you never need to hire for it.

How is a cluster different from a normal signal?

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A normal signal is one data point: a job post, a funding round. A cluster combines several inside a time window that, on their own, are worth noting, but together point to a genuine buying moment for your product.

What happens when I enter my website?

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You’ll sign in and start a 14-day free trial. Our agent researches your business and proposes a first set of signals built around what you sell. You review them, agree the trial terms and finish setup, and then we start monitoring your market against them.

What does it cost?

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Pricing is based on how many accounts you monitor. Book a call and we'll walk you through it.

Can you monitor a source no tool has ever covered?

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Often, yes. Gated registers, regulatory databases, archived web history. If the data exists and describes your buyer, we can usually engineer a pipeline for it, and we scope it with you before anything is built.